IBM Data Analyst Professional Certificate
IBM · June 2024
Founder Profile
Talha Ansari is the founder of Expert O'clock and a BI and data analyst with 13+ years across marketing, finance, and HR.
His work sits where financial discipline meets modern data engineering: reporting, analysis, dashboards, and automation across sales, marketing, ecommerce, finance, accounting, HR, and operations.
He holds an MBA, has delivered 100+ projects including a 22-location reporting rollout, and works across Excel, Python, SQL, Power BI, Looker Studio, and PostgreSQL. The standard he sets is simple: the numbers must reconcile before the reporting can be trusted.
Experience
13+ years
Background
Marketing, Finance & HR
Track record
100+ projects
Core stack
Excel · Python · SQL · Power BI
Credentials & experience
Professional certifications recorded on the public Upwork profile.
Public profile snapshot from October 2026. Statistics can change as new contracts are completed.
Profile statistics are shown as a point-in-time snapshot.
View Upwork profileFormal professional credentials recorded on the public profile.
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The foundation
The founder's perspective was formed across marketing, finance, and HR, where reporting has consequences. That grounding defines the work: reconcile the numbers, define the terms, and build systems that last.
01
Multi-site reporting
A 22-location reporting rollout that brought one reporting standard to a multi-site franchise.
02
Financial control
AR/AP, GL reconciliation, and management reporting workflows built for month-end close.
03
Cross-functional analytics
Dashboards and automation across sales, marketing, ecommerce, finance, and operations.
04
End-to-end ownership
Discovery, solution design, build, QA, and handover, documented so the client's team can operate independently.
Domains of expertise
The work spans the functions that determine performance, not just the finance function.
Sales
Pipeline, conversion, revenue, targets, and sales performance.
Marketing
Spend, leads, cost per lead, campaigns, and channel performance.
Ecommerce
Sales, margin, product performance, returns, and stock risk.
Finance
P&L, cash flow, budgets, forecasts, and management reporting.
Accounting
AR/AP, reconciliations, ledgers, aging, and month-end close.
HR
Headcount, attrition, hiring, workforce cost, and capacity.
Operations
KPIs, process reporting, automation, and operating rhythm.
Technical range
The practice combines the rigor of finance and operations with modern BI and data tools. Reporting is designed to be defensible: defined, reconciled, documented, and built to endure.
Business intelligence
Data & automation
Platforms
Reporting domains
The standard
Business first
Start with the decision, not the dashboard.
Reconcile everything
If the numbers do not tie out, the system is not finished.
Leave no dependency
Document the work so the client's team can run it independently.
Build to last
Design for the next year, not just the next reporting cycle.
The longer view
The measure of the work is not a dashboard delivered. It is a reporting system that still holds a year later — reconciled, documented, and owned by the client's team.
The work is built for that horizon: fewer dependencies, clearer definitions, and decisions that remain defensible as the business grows.
Explore the wider practice.